• Do you want to build a marketing machine that makes an impact on the efficiency of companies worldwide?
• Do you get energy from combining data, technology and creativity to build a predictable lead engine?
• Do you want to work in an international scale-up where you have plenty of freedom to test new ideas?
• And are you looking for a role where you’re not stepping into a ready-made setup, but instead help shape the next phase of growth?

Yes? Then this is for you!

Your new employer

Your new employer develops smart technology that is used worldwide in modern work environments. From the Netherlands, the organization works with large international companies and ensures that offices are designed to be smarter, more efficient, and future-proof.

The technology is already active in dozens of countries and the ambition is clear: enable many more organizations worldwide to benefit from this innovative solution. They need your help to make that happen!

The organization is in a unique phase. Over the past few years, the company has quadrupled in size, and now it’s time for the next step. The market is growing rapidly, there is room to invest, and they are actively building a scalable marketing organization.

The culture is open, ambitious, and focused on collaboration. Here, you’ll not only get responsibility, but also colleagues who challenge each other, give feedback, and want to improve together every day.

Responsibilities

As Lead Performance Marketing, you play a key role in further professionalizing the entire demand generation approach. You are responsible for building a predictable marketing funnel: from identifying new market opportunities to generating and converting high-quality leads. In doing so, you don’t just look at ad performance; you oversee the full buyer journey and continuously drive improvements.

You work closely with sales, content, and a team that continuously gathers market intelligence. This way, you know exactly when organizations are, for example, relocating, renovating, or opening new office locations, those are the moments when the need for the technology arises.

Based on these insights, you develop targeted campaigns via channels such as LinkedIn and Google, analyze website performance, and continuously optimize conversion and search results. You’ll have the freedom, and the budgets, to test new ideas and further build out the marketing strategy.

Demands

• At least 5 years of experience in B2B demand generation or performance marketing.
• You understand how a complex B2B buyer journey works and know how to connect marketing and sales within it.
• You can analyze websites and campaigns and translate insights into concrete improvements.
• You are data-driven, ask sharp questions, and don’t accept assumptions without testing them.
• Experience with LinkedIn Advertising and SEA (Search Engine Advertising).
• You work proactively, take ownership, and feel comfortable in a fast-growing organization with plenty of room to set direction yourself.
• Strong command of the English language.

Compensation

• Gross annual salary up to €90k incl. holiday allowance, based on a 40-hour workweek
• Plenty of freedom and responsibility to further shape the demand generation strategy.
• The opportunity to help build a new marketing capability, rather than only managing existing processes.
• An open, ambitious culture where collaboration, feedback, and personal development are central.
• International impact: your campaigns directly contribute to further growth in Europe, North America, and other international markets.
• Room to experiment with new channels, AI applications, and innovative marketing techniques.
• Beautiful office in Eindhoven, with the option to work in a hybrid setup