Senior Brand Marketing Executive | No.1 Liquid Energy brand in USA! - Now growing in Asia | Brand Marketing| Singapore-based
- Want to work with a popular, innovative brand?
- Are you interested in creating and developing regional branding campaigns?
- Are you excited about the prospect of growing your own brand to new markets?
Yes? Then read on!
Your new employer: No.1 Liquid Energy brand in USA!
This popular brand offers a “liquid energy” product that provides a quick and convenient way to boost energy levels without the drawbacks of sugar or excessive calories.
With a blend of vitamins, amino acids, and caffeine available in several flavors, this healthier and more efficient alternative to traditional energy drinks and coffee, making it a top choice among those in need of a quick energy boost.
The company has gained a significant following, becoming a top energy drink brand in the USA and has recently launched in Asia.
They are committed to providing high-quality and effective energy drinks while also promoting a healthy lifestyle.
Your new Job: Senior Brand Marketing Executive
As the Senior Brand Marketing Executive your role will involve implementing brand marketing strategies to enhance the presence of the brand.
What will you do?
As a Senior Brand Marketing Executive, you will:
- Collaborate in brainstorming and executing marketing campaigns to align with the brand’s overarching goals.
- Support the implementation of marketing strategies, including brand positioning, market research, advertising, promotions, and content development.
- Collaborate with advertising, media, digital, public relations agencies, and suppliers to ensure seamless integration and execution of plans, meeting campaign objectives and deliverables.
- Monitor, evaluate, and report on the efficiency of both online and offline marketing initiatives.
- Take the lead in devising the content strategy for social media and perform monthly audits of social media activities.
- Establish key performance indicators (KPIs) for social media platforms to align with business objectives.
- Oversee the marketing budget, produce monthly reports on marketing effectiveness, and provide weekly project status updates.
- Provide assistance in creating marketing presentations and reports, analyze consumer behavior, and track the performance of new product brands against targets and forecasts.
What we need from you?
As the new Senior Brand Marketing Executive what would make you stand out?
- Possess both analytical and creative thinking skills, coupled with a positive attitude and selfdriven motivation.
- Demonstrates a consumer-oriented mindset with a natural aptitude.
- Displays a strong enthusiasm for E-commerce and digital marketing.
- Capable of thriving in a fast-paced, performance-driven environment.
Qualifications and Experience Requirement?
✓ A university degree in a relevant field is required.
✓ A minimum of 3-5 years of brand marketing experience.
✓ Prior experience in the FMCG (Fast-Moving Consumer Goods) industry is highly preferred.
✓ Experience collaborating with creative agencies is a valuable asset.
✓ A solid understanding of the e-commerce landscape and current trends is advantageous.
✓ Due to requirements and policies, we can only accept Singaporean or PR’s.
Seems like an exciting new role for the new year?
Take the step and let us hear from you!